over 4 years ago - /u/Jayfresh_Respawn - Direct link

Hey everyone,

At launch we made a promise to players that we intend to do monetization in a way that felt fair and provided choice to players on how they spent their money and time. A core decision during development of Apex Legends was that we wanted to make a world class battle royale game - in quality, depth, progression, and important for today’s conversation - how we sell stuff. With the Iron Crown event we missed the mark when we broke our promise by making Apex Packs the only way to get what many consider to be the coolest skins we’ve released*.*

We’ve heard you and have spent a lot of time this week discussing the feedback and how we structure events in the future, as well as changes that we will make to Iron Crown. To get right into it, here are the changes we are making:

  • Starting on 8/20, we’ll be adding and rotating all twelve of the event-exclusive Legendary items into the store over the course of the final week of the event for the regular Legendary skin cost of 1,800 Apex Coins. You will still be able to purchase Iron Crown Apex Packs for 700 Apex Coins if you choose. The store schedule for the week will be as follows:

https://preview.redd.it/csafpuc9mvg31.png?width=1432&format=png&auto=webp&s=02a5bdf22e4f5f4c95c4c6697885cdf4c8d6fbfb

  • For future collection events, we will provide more ways to obtain items than just buying Apex Packs.

A couple other things I would like to address:

We need to be better at letting our players know what to expect from the various event structures in Apex Legends. Over the last six months we’ve been learning a lot about operating a live service free-to-play game, and one of the take-aways from this week (beyond what was mentioned above) is that our messaging for expectations needs to be clearer. This is a different event structure than the Legendary Hunt from Season 1, and it will be different from planned future upcoming events. We’re learning more each day on what works, what doesn’t, and how to provide the best possible experiences and content to all of you.

With Apex Legends it is very important to us that we don’t sell a competitive advantage. Our goal has not been to squeeze every last dime out of our players, and we have structured the game so that all players benefit from those who choose to spend money - events like Legendary Hunt or Iron Crown exist so that we can continue to invest in creating more free content for all players. This week has been a huge learning experience for us and we’re taking the lessons forward to continue bringing the best possible experience to all of you.

Thanks again for being a part of the Apex Legends community, we look forward to continuing to release awesome new stuff for everyone to enjoy!

External link →
over 4 years ago - /u/dko5 - Direct link

Originally posted by Halfonzito

Remember to not start sucking their dicks, they probably planned this.

Edit: what happened to all those posts talking about exactly this?

Hell no. We're humans, you know, and we will make mistakes.

over 4 years ago - /u/dko5 - Direct link

Originally posted by Heisennorb

why didnt you do this right from the start like with the beast from the hunt event? you could prevent so much backlash 🤷‍♂️

There's a whole host of decisions that get made for any event - and this event was designed differently. We screwed up by not providing agency to you guys in how you obtain cool stuff. We didn't uphold our end of the deal that we set out with at launch, so changes are coming.

over 4 years ago - /u/dko5 - Direct link

Originally posted by mIqPenid

It certainly feels like you’re tryna squeeze every last dime out of us...

We'll leave that to other games that do things like provide methods to pay for power. We are not a hugely monetizing game - we just need to make enough money to keep the game going and make more stuff for everyone. When we decided to make Apex Legends a free-to-play game it was imperative that free-only players still can get access to all gameplay while also having the chance at earning the coolest looking cosmetics.

over 4 years ago - /u/dko5 - Direct link

Originally posted by queenoftheEGG

this is definitely a change for the better but I am still super hesitate to buy from the shop now, whos to say this isnt gonna happen again with EA holding respawn and this game by the balls?

By all means, vote with your wallet. Reddit/Twitter/etc. are really bad places for getting real data. We get tons of information from the actual live game being played by tens of millions of people that informs us way more than you would imagine. We are honestly trying to operate this game as best as possible. If you aren't happy with what we're providing, let us know.

over 4 years ago - /u/dko5 - Direct link

Originally posted by yetaa

I mean, they can not make all the skins from the event available for free by playing.

You must understand that. They need to create revenue from these events.

This.

We'd love it if the universe allowed a way for us to provide every piece of content for free, but until that happens we're going to have to charge for some portions of the stuff we make. We continue to put a hardline stance on anything gameplay related, though, and will not require players to buy anything that affects gameplay.

over 4 years ago - /u/dko5 - Direct link

Originally posted by ShrubsLI

Ya, this damage control is still f**king horseshit lmao

Call it what you want - but we didn't hold to our promise we set early on and are doing what we can to make it right. As for skin pricing, we have run promotions on skins and have found an almost zero uplift on sales numbers. The reality is that the percentage of people who actually purchase items is incredibly low and price changes do not have enough of an affect to change that. We run analytics and stats all the time to ensure we're riding the right balance, so I'm not saying price points can't change in the future - but for the time being the change we're making is to provide the Iron Crown Legendary skins in the rotating store so that the Apex Packs aren't the only way to obtain those skins.

over 4 years ago - /u/dko5 - Direct link

Originally posted by imperfectsworld

This was 100% planned from the start. And its basically $20 for a single legendary skin -_-

As mentioned in-game and on the PlayApex.com post about the Iron Crown event - we were planning on putting these skins in the store eventually (think months, not weeks), but putting them in the store during the event was not on the table.

over 4 years ago - /u/dko5 - Direct link

Originally posted by RustBeltPGH

Messaging for Expectations?

What in the name of Corporate Buzzwords is this?
"We need our Apex players to think outside the box, to find synergy, for our stakeholders."

Happy to clarify - all the messaging about Iron Crown before it launched failed to talk at all about how to obtain the skins we were showing off, and based off previous events being a different structure and scope the whiplash of seeing the Iron Crown event did not help anything. In general, just trying to say that we know we did not communicate clearly enough what to expect, and we will do better on that in the future.

over 4 years ago - /u/dko5 - Direct link

Originally posted by Billyxmac

They're coming out and basically saying they f**ked up. If they were to do this again, they would lose a huge amount of players. I don't think this will happen again.

Not sure if this is what you mean - but in reality the Iron Crown event has been a success, both with revenue and player engagement. Our numbers are up across the board.

This was not a decision made in any way other than to fix the broken promise we made to everyone at launch about providing choice on how players can get items. This doesn't mean every item is available for grind or purchase or Apex Pack - but providing ONLY Apex Packs for the Iron Crown skins was a misstep on our part.

over 4 years ago - /u/dko5 - Direct link

Originally posted by psilty

EA said in their earnings call at the end of July that Apex was getting 8-10 million players per week during season 2.

/u/psilty is correct

over 4 years ago - /u/dko5 - Direct link

Originally posted by Dominic_Artuso

$20 is a lot better then gambling with those Crown Packs. They listened, they heard, and hopefully the next event will be improved. Atleast they are communicating with us. Probably why they didn't respond so quickly because of so much backlash. I like Respawn. I respect them. Thanks for the update!

We've said it before, but we will not engage with temper tantrums, and personal attacks or virtriolic threads are completely unacceptable. We took a look in the mirror this week (lol - thanks for all the attacks guys) and decided we hadn't met up obligations and are making changes because we believe in our approach.

I've been in the industry long enough to remember when players weren't complete ass-hats to developers and it was pretty neat. I forged a bunch of long lasting relationships from back then. Would be awesome to get back there, and not engaging with toxic people or asking "how high" when a mob screams "jump" is hopefully a start.

over 4 years ago - /u/Leeeeeee-RSPN - Direct link

Originally posted by Qrow513

What about the Music Packs? Will they just be gone forever?

All 30 event items (the 24 in the Packs and the 6 in the Event Shop) are "Event Limited" which means they will return at a future date. We're don't have an exact date atm, but "Event Limited" items are eligible to return 6 months after their release.

To answer your question further down - these music packs won't be in S3 Battle Pass. We try to make Battle Pass all fresh new content (with the exception of the core Apex Packs rewards).

over 4 years ago - /u/dko5 - Direct link

Originally posted by Jamer-J

Why don’t you say what will happen ‘before’ the event starts? Rather than say nothing until the day it drops, that would probably solve that issue and save you guys a lot of embarrassment

Uh, thats kind of what I've said?

over 4 years ago - /u/dko5 - Direct link

Originally posted by RustBeltPGH

...thanks?

I mean I was able to understand it. It's just that part of your "messaging" issue is you're talking to us about a video game like this is a Human Resources Convention.

Well, posts like this do go through about 28 people before they get posted, so... apologies?

over 4 years ago - /u/dko5 - Direct link

Originally posted by HypeFyre

But the complaints and such were a factor, right?

The reality is that anytime we add something to the game that costs money there is negative feedback. People just want free stuff. We knew that was coming - but what we hadn't fully appreciated was the bond we broke. My comment was in reference to /u/Billyxmac saying we would lose a huge amount of players. By looking at graphs we did the exact right with Iron Crown, but looking at our hearts shows we dun goofed.

over 4 years ago - /u/dko5 - Direct link

Originally posted by -eriksthename

They didn't respond quickly because people were blowing $200 to get the skins they want and heirloom. Once they saw a drop in the amount of people buying they made the announcement.

Jeez, whats with the conspiracy theories? This event has been quite the success, and I can't say that any clearer. We're making changes that will most likely reduce revenue, but we're doing it because its the right thing to do.

over 4 years ago - /u/dko5 - Direct link

Originally posted by BeBenNova

we just need to make enough money to keep the game going and make more stuff for everyone.

https://www.gameinformer.com/2019/03/22/apex-legends-earns-over-92-million-in-its-first-month

Dude, lol

Don't bullshit us

You have no idea how this industry works, what development costs, or how companies operate. Please don't call me a bullsh*tter.

over 4 years ago - /u/dko5 - Direct link

Originally posted by lappdogg

Have you discussed lowering the shop prices? It seems drastically higher than any other F2P game or ones that sell cosmetics. I know for a fact I would buy skins at lower prices ($5-10 depending), but $18 for a character skin that I don't even see seems a bit much. Buying 4 skins would be more than paying a full MSRP ($60) for a game.

There is a wealth of data available on how monetization works in free-to-play games, and we ourselves have run tests by putting skins on sale in the store. The amount of people who spend is crazy low, most of ya'll are freeloaders (and we love that!) and a change in price doesn't move the needle.

over 4 years ago - /u/dko5 - Direct link

Originally posted by IPL4YFORKEEPS

Do you think $18 is a fair price for a Legendary skin?

Being that we are (IMO) incredibly generous with the amount of free stuff we give out, including Legendary Skins, yes. There is a pricepoint for any product that the market will bare and we're definitely in the neighborhood with other games.

over 4 years ago - /u/dko5 - Direct link

Originally posted by it_is_pizza_time

our goal has not been to squeeze every last dime out of our players

Blink twice if EA is behind you Jay

They hate when I write things like that :D

over 4 years ago - /u/dko5 - Direct link

Originally posted by FinallyNewShoes

This was a decision made because the whales are done spending money and packs aren't moving how you expected now.

Get out of here with that nonsense. I've replied to enough of these - go look at those replies for reality.

over 4 years ago - /u/dko5 - Direct link

Originally posted by VayneHentai

was a decision made to get $$$ , not to fix the broken promise.

If your goal was to provide choice on how players can get items, you would have done something other than "well people can buy 1 pack for $7 or 10 packs for $70 good choice"

See above reply to /u/FinallyNewShoes and get out of here with that nonsense. We're open and honest and doing the best we can. If you want to think we're bloodsucking money grubbing fools then I guess whatever - but don't spread FUD.

over 4 years ago - /u/dko5 - Direct link

Originally posted by Xeno_The_Chained

I know. It honestly sucks that people hate you guys. You are amazing, you are clear, you are some badass game devs. But there will always be toxicity. Its unavoidable nowadays. You dont get the praise you deserve for making an incredible game, you instead get complaints about said games flaws, in a truly horrible fashion. Im genuinely sorry for you guys. Just keep up the good work even if you have to trudge through 100 toxic people. 100 caustic gas traps. 100 wattson fences. Know that there will always be people looking to pick up your banner if you fall. Good luck with the future of Apex Legends. I look forward to what is next.

Hey - hate on us if we do something stupid. No one here was ???cOnFuSeD??? when we don't live up to our expectations. Just give us the opportunity to make changes and do the right thing, thats all. Also, don't be a dick. It was quite the treat to wake up on Wednesday to a parade of awful Tweets because someone posted an old quote of mine here. Devs are people too, ya know.

over 4 years ago - /u/dko5 - Direct link

Originally posted by mineer4

While temper tantrums are bad, I remember a time when developers didn't fill their game to the brim with micro transactions and monetization tactics. They cared about the games, not only the money. This is free to play, so micro transactions (cosmetic only, as they are in Apex) are acceptable. But I don't like when developers default to "ass-hat gamers". There needs to be blame on both sides, not just gamers and not just developers. People are understandably upset when developers are trying their best to squeeze money out of their players.

Anyways, I do appreciate the update and transparency, I do not appreciate shifting the blame back to "ass-hat gamers".

I worked my ass off on Titanfall 2 - and complete package that also provided awesome post-launch support with a ton of free (and yes, some paid) content and the ass-hattery was still there. No, I'm not trying to paint all players with a huge brush - I'm commenting on the fact that nowadays its just easier and less stressful to not post anywhere if you're a dev. That sucks.

over 4 years ago - /u/dko5 - Direct link

Originally posted by PlainDosaa

HI since you are here and replying to posts can you please give us an update on any improvements happening to the servers please ?

If I had an update for you I'd totally provide. Nothing to talk about at the moment other than we have a lot of people working on it.

over 4 years ago - /u/dko5 - Direct link

Originally posted by BeBenNova

So, is your strategy to post this and say we're doing the wrong thing? I'm confused. We're providing free content for completing challenges and are putting the coolest skins yet in to the direct purchase shop.

over 4 years ago - /u/dko5 - Direct link

Originally posted by Thannnos

So if you want everything, would it be cheaper to get the loot boxes?

Substantially. This is the entire purpose of Apex Packs and has been since day 1.

over 4 years ago - /u/Leeeeeee-RSPN - Direct link

Originally posted by [deleted]

So if you want everything, would it be cheaper to get the loot boxes?

Yes, definitely

over 4 years ago - /u/dko5 - Direct link

Originally posted by SneakyParagon

A positive note for sure, but you will get no praise from me for fixing your mistakes. Lets just hope we can truly learn from them.

All we ask is that you come back and see what else we've been up to with future events and releases. We know we screwed this one up.

over 4 years ago - /u/dko5 - Direct link

Originally posted by _full_metal

You know we would spend more money if the skins were cheaper.. like for example, weeks and weeks go by with me looking at $18 skins and having no interest to drop that kind of money on a cosmetic, however if they were half that price, I’d probably buy something out of every week.

Don't know what to tell you dude - the data is very clear. We would make substantially less money, to the point where the game might not be viable.

over 4 years ago - /u/dko5 - Direct link

Originally posted by DarwinMoss

Video game publisher Electronic Arts Inc reported better-than-expected first-quarter revenue on Tuesday, riding on the strength of its battle royale sensation "Apex Legends".

EA, however, expects second-quarter adjusted revenue of $1.23 billion,

https://finance.yahoo.com/news/apex-legends-drives-eas-quarterly-200428291.html

No wonder you guys can't afford real servers and feel the need to price gouge a game aimed at children and young adults.

I really hope you don't think Apex Legends made $1.23B...

Server issues are due to bugs. No quantity of money will fix that - just smart people spending the time required to fix it.

over 4 years ago - /u/dko5 - Direct link

Originally posted by Doomkauf

Part of the problem is that you set your initial price point so high that even your discounted prices are still too steep for most people.

For perspective, in another popular online game, Elder Scrolls Online, you can typically pick up new outfits for between $5-10, with only the super fancy ones matching the default Apex pricing by clocking in at around $18-$20. In both cases, those outfits are much more prominent and visible at all times than they are in a game like Apex; ESO is a social-heavy MMORPG, where you and others around you will spend a lot of time looking at your appearance, as opposed to only seeing it in a character select screen and very briefly during combat itself. So, to recap, they're A.) usually cheaper than your offerings and B.) offer more value to boot, even when priced similarly.

To look at a different, more PvP-centric game, you can take a look at World of Warships. While World of Warships has some comically expensive items for sale, for the price you charge for a Legend or weapon skin you can purchase yourself a decent mid-tier premium ship. That ship is essentially equivalent to a new Legend, and you can spend many, many hours learning the ins and outs of said ship and getting a unique new game experience out of it. While I realize this is a bit of an apples and oranges comparison, speaking as someone who plays both, it's relevant: I have zero interest in dropping $18 on a new skin for one of my weapons or Legends that I'll honestly rarely see when I could instead spend my money on a different game that offers me something much more substantial for the cost.

With the two examples you're showing exactly the issue. ESO has a subscription and WoW has $$texas$$ pay-for-power items.

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by skraptastic

What I read was "Whales didn't buy enough apex packs to make up for everyone else not buying so we have to do something to get "pretend goodwill" from players.

You should work on your reading comprehension.

over 4 years ago - /u/dko5 - Direct link

Originally posted by Vorlonator

Yeah but he called "someone" a dick. Not you in particular.

I think technically I was calling gamers dicks? I dunno. I had a spicy lunch, feelin' it.

over 4 years ago - /u/dko5 - Direct link

Originally posted by asdgred

You are people, not very good people but people nonetheless.

I hope your day gets better.

over 4 years ago - /u/dko5 - Direct link

Originally posted by daviss2

"Iv been in the industry long enough to remember when players weren't asshats to developers"

Oh.. Well I guess you can also remember when developers weren't money grabbing f**ks that scammed their players too? Free to play blah blah blah that doesn't give you any right to charge $20 for a skin you should be setting the tone for other company's to follow and stop f**king your player base who commit their time to play you're game. Good riddance to your game I loved it at release bought both season pass's lvl 100, hundreds hours but after seeing how greedy you got (no surprise really as you're ea's bitch) the games uninstalled and anything from you in the future can die as quickly as its released IMO. And f**k anyone that's saying this is better, like take there dick out your mouth and have some respect for yourself. Yes iv gone over the top and I can blame the whiskey all I like but iv gone from thinking oh shit these devs care to yep just as bad as ea's reputation. You had no choice but to answer "risky" comments so get the f**k off your high horse.

Edit 1- People think this is a troll post.. Its not. I admit I worded it wrong and I don't condone being disrespectful as I was but I'm fed up of company's pulling shit like this only to revert a few days/week later and acting like they didn't know this backlash would happen. Also was called a dick by a dev so my nights complete :)

Edit 2- Fixed grammar & thanks for silver. Surprised at how much shit my comment has caused but I'd type it all over again if it got the project lead to show his true colour.

Edit 3- link to screenshot of dev reply which he has since deleted, link courtesy of u/LordDiMask https://m.imgur.com/Vgq4xGQ

^^^

Hey everyone - found the dick I was talking about. Guess what, I didn't even read your comment except for the first sentence and last. This kind of garbage doesn't warrant a reply - but lucky for you I already made a comment about this earlier. Go find it.

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by xcharybdisx

So just to be clear, you're not apologizing for the outrageous prices, the massive paywall, or the gambling. You're apologizing for not telling us about it first?

You should read the post again.

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by J04K0CL

Disabling votes tell something, Jay.

I didn't disable anything.

over 4 years ago - /u/dko5 - Direct link

Originally posted by Atr3idus

I have a sincere question @dko5... by buying the battle pass each season, am I supporting the game in a way that makes it feasible to operate profitably? In other words, is $40-$50 / year per player enough to make this game work or is that not enough of a contribution?

I think of my purchase of the battle pass as my support for the game, rather than spending a lot of money for specific skins in a one-off event. But would be interested to know if I actually qualify as a real supporter at that contribution level.

I'd have to ask much smarter number people to answer that question. The reality is, though, that most people don't buy a single thing.

over 4 years ago - /u/dko5 - Direct link

Originally posted by QueerPrideForever

We're open and honest and doing the best we can.

so thats why it took you 3 days to show your face in this sub

Would you rather we come on here and go "Uhh, nothing to say yet. Sry"? We needed time to ensure we could get the items in the store, get approval for the changes, and ensure we weren't going to be promising stuff we can't fulfill. This stuff takes time.

over 4 years ago - /u/dko5 - Direct link

Originally posted by Xeno_The_Chained

Amen. Sorry if my post came off as rude by the way.

Nah, you're all good :)

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by DanTheMeegs

I’d wager that this game has made more than most $60 games already. If you add up your revenue, how many copies of Apex Legends @ $60 does it translate to? Close to 10 million?

At this point, there’s really no need to overprice stuff. You’ve made your money. $7 for a loot box is too high and $18 for a skin is too high. Halve those prices and you’re closer. You’ll probably get more players spending with lower prices too. Heck I’d probably buy a skin each fortnight or so if they were $5-$7 (and good)

You don't have any of the information needed to make that assumption. If you have feedback about the prices: awesome - but don't make the argument that "you can sell stuff cheaper because you make more money than other games I think"

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by Hypersite64

I just dont like how you can throw money at a limited time items and it's ok? Like what happen to earning your stuff like man modern warfare was soo good I miss doing that stuff but I guess we will never get that because of ea huh?

Modern Warfare was a $60 game.

over 4 years ago - /u/dko5 - Direct link

Originally posted by BasicallyMogar

Calling the reaction your playerbase had a temper tantrum in the same breath that your company is admitting they f**ked up with the pricing model is really disingenuous. Personal attacks suck, but the vast majority of the complaining I saw was about the content you guys are admitting was a misstep.

Being upset with the event is fine, thats not what I'm saying. What I am say is that we won't just magically show up, post a bunch of random promises, and shower everyone with cosmetics when a thread gets upvoted that is nothing but a hate parade.

over 4 years ago - /u/dko5 - Direct link

Originally posted by asdgred

Is that why you felt the need to tell us we have no idea how companies are run? Even though yours had to be saved by EA after two bombs? It's amazing how fortnite has managed to be as huge as it is without your surprise mechanics. Did you ever stop to think that your store would be better off if you had awesome skins in it like from this event more often instead of the generic recolors you charge $20 for? Maybe it's us who are wrong the whole time. Btw paying streamers to open your boxes so kids will buy them is still scummy.

Again, the misinformation in this thread is huge. Titanfall and Titanfall 2 were huge successes. Please don't let anyone tell you otherwise. They made profits, and since we were independent at the time we got royalties. If you think selling a small studio for almost half a billion dollars is failing - I wish I could fail a lot more often!

Yeah, if we wanted to chase 200M players and sell even more expensive skins we could. We'd make the game VERY different than what you're playing now, and that is just not the creative vision we have for Apex.

And we don't pay streamers to open Apex Packs. Where did you hear that randomness?

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by Zesty__96

Thank you for your response finally, I know it takes a couple of days to collect data and such but it was pretty clear the way this was heading..

Marketing F2P is a fine art which is yet to be nailed, I hope you see this is the wrong way about it and stay true to your word about the releases going forward.

Edit: /u/Dko5 really drew the short straw on this one, the community can be harsh (including my post yesterday) you’re only human take it easy on here.

That's true we do use the time to watch data but we also take time to let folks cool off. We appreciate and actively seek out critical feedback and we want to know how folks feel whether you like it or not but the personal attacks and rage are completely unacceptable. We understand people get angry but if you're screaming about conspiracies and calling devs, scum then you might as well title your post "don't talk to me".

over 4 years ago - /u/dko5 - Direct link

Originally posted by [deleted]

[removed]

Thanks for the great feedback.

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by Pm_Me_Your_Worriment

EA's paid shills out in full force on this thread. Yikes.

Edit: if you see someone commenting by the name of u/LB-2187 just ignore him. He is all over the thread doing some sort of bizarre form of anti-damage control. Don't waste your energy on arguing with them.

haha oh no you got us!

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by [deleted]

[removed]

"Hey why don't devs talk to us more here?"

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by Party_McHardy

Naw, they just made a f**k load of money off the whales, Dev even admitted it, and now theyre doing some damage control for the average player base

Or we're doing exactly what we said in the post.

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by LordFarce

Hey man I'm just glad JayFresh is still alive. The silence from him killed us a bit

I don't engage when you guys are being hostile. I wasn't being silent, I was letting the sub cool down.

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by NiceUsernamesTaken

So you're using the good old "start two steps over the line and then give one step back so that people think you appreciate the criticism" right? f**k off with that nonsense.

"Why don't devs talk to us more here and be more transparent?"

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by AfghanFrmDaMountains

Here are some FULL games you can buy for $20 instead of spending it on a skin.

Rainbow Six: Siege

Warhammer: Vermintide 2

Stardew Valley

Rocket League

Terraria

'Dead by Daylight

Left for Dead 2

Sleeping Dogs

Cuphead

Borderlands 2

Detroit: Become Human

Minecraft (It's $27 but with Mods this is a game that you could play forever)

Overwatch (did not know it was $20 right now) This is one of my favorite games like ever.

Hollow Knight

Doom

Mount and Blade: Warband

Slime Rancher

My Friend Pedro

Hotline Miami 1&2 (beat one have not gotten around to two. f**kkkkkkking hard)

Also Game Pass. $15, 30 days, hundreds of games

All I'm saying is, spend wisely. :)

Edit: Wow My first gold and silver. Thank you anonymous ! My highest up-voted anything. Sucks that is has to be about loot boxes.

Edit 2: Adding a few games

You all should totally buy those games! Great choices.

over 4 years ago - /u/dko5 - Direct link

Originally posted by EuropaWeGo

I appreciate the response to all of the wide spread complaints and concerns with the recent events pricing. It was very much needed.

Now with that being said. I do have a couple of questions as per the direction on expectations for the now.

My first question is are you wanting Battle Passes to be your main source of income or pricey events/loot boxes?

Also, the statement within this post and the responses by the developers in the comments. Seems to be clearly an attempt to paint a picture that more money is needed to keep the lights on. Which shouldn't be the case because unless the EA financial reports are fabricated. Then the overall revenue coming in from this game is greatly outpacing any type of potential expenses for the game and that includes future development. So why make it seem as if every penny is needed to keep development going when it isnt?

Edit: Grammar

There is no single main source of revenue. Events like Legendary Hunt and Iron Crown do well for mid-season bumps and the season launches are pretty good lifts as well. Its a big Jenga puzzle that can fall over with one wrong piece missing.

You're making a false equivalency that we just need to cover costs with needing to make money to continue operating the game. At some point the opportunity cost of our team not working on another title is too great to ignore. Both before we were acquired by EA and after there is always a balancing act of how much time and money do we spend on A vs B - and at some point in Apex's lifecycle it will not win out vs other opportunities. That point won't come just because we can't keep the lights on - it'll be because the team's time could be better spent elsewhere.

over 4 years ago - /u/Jayfresh_Respawn - Direct link

Originally posted by hb305

Completely abhor this meager attempt to walk back the backlash. And then the immature “well you wonder why we don’t talk to the community more..?” Talking about how your playerbase is full of “asshats” and “dicks”.....in your apology post..... not a good look at all.

What a surprise, people reject money hungry tactics and tend to respond angrily...... not gonna garner any sympathy from me, nor any playing time, and SURELY no more money. Bought battlepasses 1 and 2, nothing ever ever again.

Add that to your statistics showing “great player involvement” from this mockery of an event.... 👋🏻

So it's fine for you all to call us liars, full of sh*t, and other personal attacks when we communicate an apology and update to the event but we're "immature" when we call people out on it. Got it.

over 4 years ago - /u/Leeeeeee-RSPN - Direct link

Originally posted by tluther01

For future collection events, we will provide more ways to obtain items than just buying Apex Packs.

hows about allowing us to earn more stuff from just playing? wild hunt was perfect you could earn a few things from playing and buy stuff if you wished. why did the devs even for a second think switching it up from the event most agreed was a well done event in the first place? if it wasnt broke why fix it?

The amount of free stuff in Iron Crown was very close to Legendary Hunt, and in some cases more, depending on how you personally value items.

In Legendary Hunt, you could earn a badge, a rare weapon skin, an epic character skin and a legendary weapon skin.

In Iron Crown, you can earn a badge, enough Crowns to get 2 rares or 1 epic, and then 2 packs which, on average, give you 1 epic and 1 legendary.

However, my takeaway is that players would probably prefer getting specific items that signify achievement during the event. So in the next Collection Event, we will very likely go back to giving away specific known items.