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THIS IS NOT A COMPLAINT POST SO I REQUEST YOU ALL TO PLEASE BE CIVIL IN THE COMMENTS, THANK YOU.

So, what exactly are the steps involved in the ASU process?

What's stopping Riot from just giving ASUs to all the old champs? (That have serviceable kits)

Plenty of old champs have a serviceable gameplay like Brand and Malphite but they look bad, so why doesn't Riot give them an ASU?

Are they not doing it because they have plans to fully rework those champs?

Is it because they don't want to upset the existing playerbase of that champ?

Is it because it is simply too much work?

Or is it something else?

Again, not a complaint post I'm just genuinely curious.

Thanks.

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8 months ago - /u/Reav3 - Direct link

Originally posted by LexxiFoxxUwU

Good response! This about sums it up =)

They're very resource and time intensive, for something that could easily ( with a bit more of those things ) just be a new champion. And new champions bring riot far more player retention and excitement to the game generally speaking.

I haven't played a single game of Caitlyn since her ASU because I do not enjoy Caitlyn, but I have a few games on both Briar and Naafiri because I wanted to try a brand new experience. I'm sure the same is true for a huge part of the player base.

To be clear they cost WAAAAY more then a new champion to make, probably like 2-3 times the amount of time resources as a new champion. I can break what it takes down very clearly having worked on many Champs/VGUS/VUs over the years

- New concept art and in some cases a re-imagining of the champ to better fit the IP (in the case of a Champion who doesn't fit as well with current lore) Jax is a good example of this. Who he was, and why he was a purple thing with 3 fingers wasn't really defined in his previous version, so we had to do a good amount of narrative/concept work to get him better aligned with the modern IP before we could even start.

- All new Model, Rig, VFX and Animations
- New VO across every language, and every Legendary+ skin

- New concept art for all updated skins

- New or edited splash art for all skins
- New Models, VFX and Animations for ALL skins. For Animations, at the very least we have to make a new recall, but in the case of Legendaries or higher we have to do a lot more new animations

- In many cases we also completely rescript the champions kit (if its a old champion)

- Some amount of publishing campaign (varies depending on release)

The skin catalog is really the thing that makes them take 2-3x more then a new Champion, since a new champion only has a launch skin. I don't think people fully understand what goes into remaking a entire skin catalog, especially for a champion with 10+ skins, with legendary tier skins or higher. For old skins we have to sometimes completely re-imagine them, since they might be just a recolor, or not hit modern skin standards.

This is a lot of work, especially given pure ASUs/VUs historically have never increased engagement with a Champion, in the way VGUs do. So at the end of the day the main audience is mains of the Champion, since those are the players most effected by it. Given that, it makes more sense to target higher popularity champs since it will make the largest amount of players happy. At the same time higher popularity champs have larger skin catalogs, so they cost a lot more time/resources to make, so sometime a lower popularity champ can be the same value due to being cheaper to make.

All that said we think it's important and we are always looking at opportunities to do more of these since many of you love them (Myself included)

8 months ago - /u/Reav3 - Direct link

Originally posted by AobaSona

In ASUs they have kept legendaries the same. Star Guardian Ahri got a new face and tweaked VFX to match the ASU but no new animations or VO. I believe Jax's legendary only got minor tweaks too.

I think that's a good way of handling legendaries and ultimates to not increase the workload. Like, completely remaking Elementalist Lux would be insane, but updating her faces (and adding face animation?) and VFX would already be enough.

Depends on the Champion, and how well the Legendary holds up. Some champs were so bad that they made new rigs for them for the legendaries. In those cases we don't need to remake them, but that isn't always the case

8 months ago - /u/Reav3 - Direct link

Originally posted by AobaSona

I feel like Caitlyn's ASU got a lot of hype and engagement, and (perhaps to a lesser extent) so did Ahri's. I think ASUs can be popular if they're marketed right. Caitlyn got a bunch of teasers, the new splash arts revealed through social media, a video showing her new base in-game, then her theme video had the final concept art for all the new skin designs and proccess for the new splash arts.

Ahri got her new splashes revealed and a model preview posted on social media before PBE + her update teased in the client. On the other hand her new splashes were partly datamined before the official reveal and so was part of her theme song, and the theme video was also posted only around release and didn't have her final ASU concept art (just old ones and for cinematics). And you can see that her video got much less views that Cait's.

Now Jax on the other hand didn't even have a model preview video of his skins or the new splashes posted on social media (or anywhere) before PBE. So people have seen his new splashes and models/animations through PBE files and videos instead of in a proper reveal by Riot. I really don't get why he was handled this way. I know he was done by champions team instead of skins like ASUs, but even then VGUs tend to be promoted better.

Besides all that, there's also the fact that Jax is coming in the same patch as Coven and its legendary skin so he was bound to get a bit overshadowed even if he was marketed well. Plus even though he's a very popular champion, I think he naturally doesn't get the same level of hype on a VU as champions like Caitlyn and Ahri, because people who play champions like them (conventionally attractive girls) tend to care a bit more about the champion's appearance.

I really don't want for Riot to take away that ASUs/VUs don't create enough hype when it seems like the marketing for them just gets worse with each release, and looking at Caitlyn's you can see that there WAS a lot of hype. If you promote them well, with champions that are also popular like Cait and Ahri, I think the level of excitement can be great.

Its not a random take away based on reading social media/reddit/etc. We just look at the data to see how many people start playing them after the VU/ASU. Historically it hasn't changed engagement in the slightest. We might see a small bump during the first patch but then they go back to the same engagement as prior. VGUs tend to have sustained engagement, meaning that we see a permanent increase in engagement with that champion post VGU. Caitlyn is tough to parse, because ALL the Arcane champs saw a bump in popularity for a little while once the show came out. Viktor is really the only champ that sustained that popularity post arcane. Looking at Caitlyn/Ahris playrates right now and she is sitting at the same spot they were pre-ASU. Meanwhile Udyr is sitting at a higher playrate then he ever was pre-VGU.

In fact Midscopes have had a better overall effect on champion engagement then VUs/ASUs and they cost like fraction of the resources.

Now engagement isn't the only reason we do things, I'm just stating that VUs/ASUs aren't huge engagement drivers. They are huge sentiment drivers, as basically all players love them and no one hates them. VGUs/Midscopes always come with some amount of change aversion/negative sentiment even when they are really good.

Sentiment would be one of the reasons we do VUs/ASUs but not the main reason. The main reason we do them is we think its important for the holistic art quality of the game. It's important that we are always looking at the lowest art quality stuff and bringing it up to modern standards, whatever that pace may be (which is dependent on a lot of different factors) Popularity once again matters when choosing because of this as well, because a more popular champ is in more games, and if that champ is low art quality that is more games that have a low art quality champ in them.

8 months ago - /u/Reav3 - Direct link

Originally posted by Spideraxe30

Hey reav3 are you able to share what the process of a CGU looks like as well. I know you guys have only done ASol so far, but is it something you guys want to do more of now and if there are any candidates you have in mind

CGUs are cool and we would like to do more. The problem is that they are tricky and thier aren't a lot of Champions that would be a good fit for a CGU. A CGU basically just takes the Art and Theme of a Champion and then completely deletes the current kit. The design team then rebuilds a entirely new kit, from the ground up, based on the current art and theme. So for Asol we felt that the Space Dragon theme was cool and resonant but the kit wasn't doing it justice.

Completing deleting a kit and building a new one isn't something we want to take lightly so it would have to be a case where we think the upside is high enough to take a kit (however unpopular) that some players have played 100s of games on and delete it.

I think thier are still a couple champions that could fall into this category right now, but we would have to find something new that was a clear upgrade over what's on live. If it feels lateral to players it would be pretty bad, sentiment wise

8 months ago - /u/Reav3 - Direct link

Originally posted by Top-warrior

Thank you for clarifying. I do hope Malphite gets a ASU one day. Rock boi deserves some love.

Same, and we are looking into ways to make VUs/ASUs faster. It's already faster then the past since we have a more robust outsourcing system these days. I know it doesnt feel that way, since as we have increased outsourcing, skin catalogs have got larger. We want to do more of them.

8 months ago - /u/Reav3 - Direct link

Originally posted by lotsofpasta12

Why do rioters just blatantly lie like this when the financials of your company are public information?

"oh boohoo it costs slightly more to update the game than it is to half ass a new champ (which already costs next to nothing) on our ancient ass game that's been going for over a decade" are you trying to fool us or yourself? Also, no the entire yearly salary of your employees is not "a cost" to your product, because we all know that's the only way you can even pretend it costs you money to do this. It's disingenuous and deep down we and you both know the effective cost of releasing and updating champions is zero.

League is made on the cheap and you make money hand over fist. You have no excuse, no justification and no right to complain.

Damn dude, you seem to have all the answers. You should apply to our Finances Team

8 months ago - /u/Reav3 - Direct link

Originally posted by Spideraxe30

Thanks Reav3! Also, a bit off topic but I wanted to ask if CatchesAxes's project still related to the Gameplay Initiative for League or is it off something else for League Studio since got moved to League RnD

He's still on the gameplay initiative.

8 months ago - /u/Reav3 - Direct link

Originally posted by Dawnbringer_Fortune

So then reav3, can we at least agree that Miss Fortune will get an ASU for next year?

I mean we did a minor VU to MF during the bilgewater event. She could use more but I think she's far from the worst champion in the game right now.

8 months ago - /u/Reav3 - Direct link

Originally posted by Utterly_Mad

Its really tricky, because whatever move Riot does, they would be gigantic criticized, even if it's a champ like Illaoi. Even old Asol that wasn't really played had a lot of criticize. I would love to see Illaoi reworked, she has potential, but her kit is really problematic, it's one of the worst champions to play against in the whole game.

Totally, but its a pretty big difference in how many players it disrupts if the Champion has a much smaller player base. Illoai still has a MUCH larger playerbase then pre-CGU Asol, who was the least popular champ in the game in some patches (Him and Skarner swapped depending on the patch)

8 months ago - /u/Reav3 - Direct link

Originally posted by bubblegumss

If I may, a good candidate for a CGU is Morgana.

Her kit dates to 2009, but she's a pretty modern champion. C'mon, small healing as a passive, her W being so easy to simply walk-away, her shield being strong but not so "useful" and her ultimate making people just walk away from her and stopping completely... Girl has room for improvement.

Morgana is one of the most popular supports in the game. She's simple but that necessarily bad. I don't see us doing a CGU on her anytime soon

8 months ago - /u/Reav3 - Direct link

Originally posted by Dawnbringer_Fortune

Thanks for answering! But reave that was 8 years ago and it will be 9 next year. She has the same voicelines, same animations 😭 she still feels outdated.

I didnt say she didnt need one. I said thier are champions that need one more.

8 months ago - /u/Reav3 - Direct link

Originally posted by Ensospag

Is it theoretically possible for an unpopular champion to get an ASU?

Not that you have any of them planned right now or anything, just curious to know if the idea is on the table or if ASUs are strictly directed at popular champions.

Obviously a lot of older champions tend to have clunky kits that could use a full VGU, so I imagine that also plays a factor.

Totally. We are currently rethinking our strategy around ASU/VUs, and popularity might take a less prominent role in selection going forward (But will still be a factor, but maybe a less important factor)

8 months ago - /u/Reav3 - Direct link

Originally posted by Arctic_Daniand

Does it matter tho? Don't the pros outweight the cons of not increasing engagement? Cleaned up code to work with, easier to make skins for, better looking skins in the future to sell, etc.

Obviously it doesn’t, that’s why we still do them

8 months ago - /u/Reav3 - Direct link

Originally posted by lotsofpasta12

Resign and I will

You got it boss