This was one of my favourite days! We announced the stairs around the same time we released a trailer (I think for Xbox?) We were going to reveal the stairs subtly during the trailer and I was extremely insistent that we remove them and post it as a stand alone event like this. At that time it was only the first or second time Path of Exile had made it to the front page of Reddit. Going through and painstakingly matching the screenshot to the original as a callback was also really fun. The stairs were created as a result of the community and it felt right to make it into a memorable moment like that.