[2020] Why has this game gotten no advertising?

I only heard about this game because of a relatively small SMITE YouTuber who decided to start covering it but before that, I'd heard not even 1 thing about this game compared to Amazon's other IPs like New World (which is why I also expected this to have advertisement). When I asked all the bois about it they also didn't know what it was and said they never heard of it, but now we all planning to play it when it comes the 20th on Steam. Also, if you search for this game the only thing that comes up is Destiny which just shows how little people know about this game. It's weird because it looks to have a lot of potential a nice mix of Gigantic and Paragon both games me and the bois played before they shutdown. I'm sure if you gave access to some small streamers they would talk about it for free and it'll spread from word of mouth.