Pokemon: GO

Pokemon: GO Dev Tracker




01 Aug

Trainers,

You’ve seen the photobombs in Pokémon GO Fest Chicago, the hot-air balloon at Pokémon GO Fest Dortmund, and the PokéStop takeover near Herald Square in New York City. Team GO Rocket has invaded Pokémon GO, and the arrival of such an iconic part of the Pokémon franchise required fanfare that matched the excitement of the feature itself. Here’s the behind-the-scenes story of what it’s like to adapt one of the most recognizable fictional villainous organizations from the Pokémon world to ours!

Exploration and battle—with a twist!

The Team GO Rocket feature has the same design philosophy at its core as the...

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31 Jul


30 Jul

Trainers,

We are thrilled to share that Pokémon GO has received the Sport in Life award from the Sports Agency, a subsidiary of Japan’s Ministry of Education, Culture, Sports, Science and Technology!

We learned of this inaugural nomination just around Pokémon GO’s third anniversary. This year’s celebrations have become all the more special from being honored by an organization like the Sports Agency—one that shares our mission and commitment to going outdoors, exploring the world, and striving for a healthier physical, mental, and social lifestyle.

Many Pokémon adventures start by asking “Why not?” before stepping out of our homes. Together we’ve taken galleries’ worth of GO snapshots, challenged Legendary Pokémon in raids with friends, completed tons of research for Professor Willow, and succeeded in two parts of the Global Challenge so far. We are incredibly proud and humbled to have been a part of this entire experience with you.

So thank you, Traine...

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29 Jul