We do not directly design (though we do review and input on everything)/manufacture/box/ship/etc. merchandise. That is not our area of expertise nor are we remotely close to staffed to do so.
That being the case, we partner with other groups with that expertise - Vidglo, Sanshee, Eighty Sixed, PFG etc - to help make cool physical merch a reality... well beyond the mass produced "print a logo on a non-descript mug or shirt" approach. This is the case for almost all of the merch you see out there for any game.
That is the case here - we are not board game designers/manufacturers. We wanted to see one happen, so we spoke to several potential partners - focused primarily on who had the best vision for making a legit Terraria boardgame and not just "slap Terraria IP on some random idea".
Merchandise requires up front payment of costs - often massive up front payments - based on minimum order quantities and the like. You then hope that you get the revenue late...
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