I assume the challenges are communal so that those who arn’t as active/skilled as others can be rewarded for their participation. But I feel like this takes away from the “challenge” aspect. These rewards should show your dedication and/or time spent EARNING them. The current system is too easy and devalues the rewards.
Understandable feedback to be honest, something that we had started to hear with the Leia Community Quest - We'll continue to look through all of the feedback we receive and make changes if we feel it's the right way to go. I personally loved the "Faction War" event we did near the start of the game for example and continue to hassle Ben about it :P