Well, when was the last time they decided to sit down with any of the communities you or i mentioned, and just field questions from the community on air?
"How do you feel about the gameplay atp'? "How do you like the movement system"? "Good, clunky, how do you feel about it". How are you liking ttk at this current point"?" Better, worse, does it make you camp more, etc" What can we do to make the game more to your liking as it covers ww2"? What would make you play BF V more?
I mean a good solid two hours from random fans not making planned speeches over at E3 or here, or facebook, based on up or downvotes in an echochamber, but fielding these questions.
Flying in random fans for events, or testing, and keeping Snoop, or Westie, or otherwise folks not within the mainstream of gamers give the input.
They just don't do it, being they're afraid what they may hear. But at this point, they better do it, and grow a backbone on air, because it's about midni...