All these teases and "if this gets x amount of like we will reveal release date" is all pre planned and scripted. I sincerely doubt the devs are being pressured by the player's like that.
Then you'd be surprised to learn that we actually came up with that yesterday morning.
The teasers are planned for a longer time already, of course, same with our overall communication strategy. But that doesn't mean that we can't have some additional fun from time to time.